Yak - Live in-store

About

We're delighted to announce that YAK are coming to Music's Not Dead at the The De La Warr Pavilion for a special instore for the launch of their new album The Pursuit Of Momentary Happiness.

Start 5pm
Music's Not Dead in the DLWP Café Bar

FREE

The event is free but to guarantee an entry you need to
pre-order the new album – Pursuit of Momentary Happiness – from Music's Not Dead, either in store or by telephone 01424 229123 .

Few albums in rock 'n' roll history have seen its creator's obsession veer so close to self-destruction, as Yak's The Pursuit Of Momentary Happiness. For singer, guitarist and driving force Oli Burslem, making his band's second album became about pursuing his artistic vision at the expense of all else, including his own financial security, and mental health. Who else these days invests every single penny available to them into recording, to the point where they become homeless, and have to sleep in the back of a Citroën estate?

Listening to The Pursuit Of Momentary Happiness, you frequently feel the white-knuckle monomania of Yak's mission. It's one of those once-in-a-decade records, whose sheer sense of belief and commitment pulsates through every nanosecond of boundary-breaking sound – like Spiritualized's Ladies And Gentlemen We Are Floating In Space, and Tame Impala's Innerspeaker, both of whose creators had a part to play in its genesis.